Our Speakers 2024

Meet Karan Johal – Payments Expert and FinTech growth leader

Karan started his career in the courtroom, but quickly swapped legal briefs for FinTech deals—and hasn’t looked back since! After finding his passion for sales, he led top-performing teams and secured major deals with clients like Netflix, Wise, Papa John's Pizza and The Hut Group across four different companies.

As the former VP of Sales at Checkout.com, Karan helped turn the startup into a FinTech giant (and managed to keep his coffee addiction in check… most of the time). Now, as an expert in payments, Karan brings his wealth of experience and energy to ECOM'21.

With a knack for turning challenges into sales wins and making business fun, Karan is your go-to guy for FinTech insights—just don’t ask him to handle any legal battles!

Cecilie Fjellhøy got the international public’s attention after she starred in the Netflix documentary “The Tinderswindler”, which became the streaming service most viewed of all time. After the release she has become a sought after keynote speaker & activist, sharing her experience and insights on fraud and resilience around the world. She’s the co-founder of LoveSaid Organisation, where the main aim is to support victims of fraud through practical & mental health support and to provide education & training for all parties involved in the fight. Cecilie wants to create lasting change, and is well on her way to do just that.

Renate Strazdina has more than 25 years of experience in IT industry and management consulting. At the moment serving as National Technology Officer at Microsoft covering more than 20 countries in Central Europe and Central Asia regions. Before joining Microsoft in 2016 Renate was in EY Executive Director at Management Advisory Department while serving as the Head of the Public Sector in Latvia and the role of Head of the Education Sector in South-Eastern Europe. Since 2021 she is serving as an independent supervisory board member of Swedbank Latvia.

Renate holds a Doctorate in Engineering from the Faculty of Computer Science and Information Technology at the Riga Technical University and a master’s degree in management from the University of Latvia. Renate used to be a leading researcher at the Riga Technical University Faculty of Computerscience and Information Technology. For many years she was serving as a board member of the American Chamber of Commerce in Latvia and the Latvian Information and Communications Technology Association.

Sven is a tech enthusiast who loves connecting things and people. As a Tech Strategist at SAP Customer Experience in Munich, Germany, he's always experimenting with new technologies and encouraging the use of SAP's products. Sven enjoys a fun, hands-on approach to researching and is passionate about sharing his insights. Currently, he's intrigued by the possibilities of Web3 for customer engagement and is actively dropping a lot of NFTs with potential customers. 

Outside of work, Sven founded Munich Tech Sauna (techsauna.dev) and spends his free time cycling, running, and exploring saunas in Munich. You can reach him best on Mastodon via @hansamann@mastodon.social or on Farcaster @hansamann.eth.

Armin is currently building fintech solutions for the crypto ecosystem at itez.com. His extensive experience spans startups, investment funds, and development agencies, where he played a vital role in fostering the digital entrepreneurship scene across Central and Eastern Europe (CEE).

Armin has authored numerous publications, industry reports, and policy recommendations on e-commerce, startup investments, and digital payments. As an early adopter of the Bitcoin technology, Armin brings a unique perspective to his analysis of the global rise of cryptocurrency adoption.

Johanna holds an MSc in civil engineering and has a diverse background in management consulting and the financial industry. With over eight years of experience in the Nordic payments sector, she has contributed to Mastercard’s growth in Northern Europe since joining the company in 2017. In her roles, Johanna has been leading Mastercard's divisional strategy development, business analysis, and partnerships for strategic growth, while supporting Mastercard’s ESG efforts in the region. Johanna and her team are dedicated to fostering innovative partnerships with the public sector and governments across Northern Europe, aiming to advance digitization, resilience, and innovation in the market.

Alberto López leads Mastercard's European group focused on cybersecurity solutions
to combat financial crime. He oversees the product team responsible for Mastercard's
anti-money laundering prevention systems applicable to both Account to Account and
Card Rails.
Additionally, he is an official speaker who has participated in various conferences and
conducted both internal and external trainings on cybersecurity solutions to prevent
money laundering and fraud.
He is also a professor in the CyberSecurity Master program and the Cybersecurity
Engineering Degree at Universidad Europea de Madrid (UEM). Alberto holds a
Master's degree in Telecommunication Engineering from Universidad Politecnica de
Madrid.

Konstantins Margolis is the Co-Founder of LIBERNETIX, a financial technology company. With a wealth of experience in founding and leading multiple ventures across the tech and digital sectors, Konstantins brings a unique blend of strategic insight and innovative leadership to the fintech space.

Starting her career in the newsroom at CNN, Jane leveraged her storytelling roots into a 12 year career in content and product marketing in the consumer and software sector while stationed across Canada, Singapore, Hong Kong, and Germany. The former journalist, now based in Berlin, has worked with brands like H&M, GetYourGuide, Sephora South East Asia, Ada Health, and Ink Publishing. Her expertise is in helping companies understand, connect, and win over their customers. Today, she is a product marketer at UXCam, a product analytics solution.

Leading and managing customer relationships with Merchants from various industries.

8 years of comprehensive experience from payments industry working with Banks, Merchants and Fintechs round ACH and Open Banking.

In my current role I’m paving the way for tokenized online payments, sharing thought leadership of changing market trends and consumer behaviour, and helping customers to accept trending payment methods such as APMs, C2P and Open Banking.

Experienced GC & Chief Compliance Officer with a passion for navigating complex legal and regulatory landscapes in the investment field. Admitted to the bar in Latvia, with a law degree, MBA in Finance, and LLM in Financial law and Regulation from the LSE. Over 10 years of leadership experience in financial sector.

Sergey Jermakov is a Senior Partner and Monetisation Architect at CLARITY - leading Quote-to-Cash solution provider that helps companies to create new monetisation opportunities through subscription model implementation. 

With over twenty years in the enterprise business software industry, he was a part of the global business transformation process driven by Microsoft, Oracle, and SAP. 

Sergey has a deep understanding of the unique challenges and opportunities companies face in a disrupted hyper-competitive digital transformation environment. He is passionate about technology and excited to see how great companies apply it to achieve customer experience excellence.

Donara leads public sector partnerships across payments, transit, cybersecurity, tourism, sustainability and data. Before joining Mastercard, Donara founded and ran a GovTech startup, gaining hands-on experience in public sector innovation.  She holds a Bachelor’s degree in International Relations from the London School of Economics and a Master’s degree in Strategic Communications from King’s College London.
 

Tapio Vailahti is a seasoned expert in secure payments, with a focus on card payments, authentication, and identification. He has held leadership roles at prominent companies like Gemalto, Valimo Wireless, and Giesecke & Devrient, driving the development and implementation of innovative solutions in these areas. Tapio currently heads up innovation & development for Card Personalization at Tietoevry Banking.

Mikhail Shcheglov is a product leader with over 10 years of experience at companies like Bolt, OLX, Yandex, and various startups. Leveraging his PhD and extensive industry knowledge, he currently works at Bolt as a Group Product Manager. 

Founder of organic skincare brand and producer MADARA Cosmetics, co-founder of pension fund Vairo.Lv, co-owner Selfnamed.com, investor

Darron Gregory, Solutions Director at SAP Emarsys, brings over 25 years of expertise in data-driven customer relationship management (CRM) and analytics. Throughout his career, Darron has demonstrated a passion for unlocking the power of data to deliver measurable value across diverse industries.

At SAP Emarsys, Darron focuses on driving AI-powered customer engagement strategies and helping businesses maximize their marketing potential. His extensive experience spans roles in data strategy, consultancy, team leadership, and customer insight development.

Darron’s engaging presentation style and wealth of knowledge make him a sought-after speaker on topics like AI, data analytics, and omnichannel marketing. Don’t miss the chance to connect with him at eCom21, where he will share actionable insights on creating seamless, personalized customer experiences.

 Kelly is a qualified Lawyer, He has graduated with a Doctor of Laws degree from the University of Malta. He is a member of the Malta Chamber of Advocates and was admitted to the Bar in Malta in 2011. In addition to his legal education, Kelly holds a Masters in the Science of Finance (CFA Programme Partner) from Trinity College, University of Dublin. He is ranked in the Chambers and Partners Malta Fintech Legal Guide for 2024. Kelly specializes in distributed ledger technology, financial services, fintech and capital markets with a special focus on investment, VFA and payment services, anti-money laundering and securities. He has assisted clients apply for financial/VFA services licences and advising multiple companies on various regulatory matters to ensure they remain compliant with EU legislation and MFSA and FIAU requirements.

This his session, Alexander will explore strategic decision-making for fintechs poised for scaling: Should you rely on a third-party White Label Core Banking provider, build your own infrastructure, or adopt a hybrid approach? We'll examine the pros, cons, and key considerations of each path, focusing on speed to market, cost efficiency, control, scalability, and innovation potential. Real-world case studies will illustrate these options, guiding fintechs in making informed, strategic choices.

As Head of Product, Niks is responsible for driving Printful's self-service platform product strategy. From ecommerce platform integrations to mobile apps, his team of Product Managers plays a crucial role in delivering seamless Printful store management experience for merchants around the world.

Una has over 20 years of relevant experience as a professional lawyer. In the recent years Una's focus area is wide spectre of Compliance topics and overall managing of KPMG Law Firm in Latvia. In her professional career path she gained solid expertise in M&A field, restructurings and liquidations of credit institutions.

With over 20 years of experience in Fortune 500 companies such as American Express & Mastercard, Tanja Wesén is a highly accomplished professional in the card payments industry. Her expertise lies in product and business development, with a specific focus on security solutions and the application of AI. Tanja has also been instrumental in working with European law and payments regulation, driving new industry standards. As a trusted authority in the field, Tanja is dedicated to securing networks and combating digital fraud, cyber -& financial crime within the card payments industry using cutting-edge AI technologies. Her extensive knowledge and experience have made a significant impact in safeguarding businesses and consumers alike.

Today, Tanja Wesén is VP Security Solutions at Mastercard for North Europe

Vladimirs is the Optimus Prime of the agiletransformer.com team. He has thirty years of experience working with different Scandinavian companies. He lived in Azerbaijan and Georgia for a few years, where he helped British Petroleum start the agile transformation by coaching and training senior leaders and teams. His passions include visualisation and his moustache.

Pavels has over 12 years of experience in digital commerce and CX, working across diverse industries such as Retail, Wholesale, Pharma, and Telco. He has been taking various roles, including advisory and architecture for large companies in Baltics and Nordics.

I am part of a high-energy, unique, fast-paced, and innovative culture that delivers with the agility of a tech startup and the backing of a leading global consulting firm.

Seasoned financial services professional with a proven successful track record and comprehensive industry contacts in London, Scandinavia, Baltic and CEE countries, while working for various global and regional entities, with specialization in investment management and investment banking.
 

Based at Helsinki, Finland Tuomas has 10+ years of experience from different roles in payments within acquiring, payment service provider, issuing and schemes. Prior to joining Mastercard, Tuomas spent 7 years at Nordea in a variety of Nordic leadership roles. He has extensive experience from new scheme development in each Nordic market.

Dr. Alexander Suhobokov is an accomplished finance and fintech professional with over 20 years of industry experience, including a decade at the forefront of digital banking and fintech innovation. Currently, he serves as the Senior Vice President and Head of Fintech at Dukascopy Bank, where he led the creation and expansion of a challenger bank with over 350,000 clients across 150 countries. His expertise spans banking, investments, risk management, and crypto/fintech regulations, and he has a notable history of building high-performing teams and scalable digital solutions.

With a PhD in Finance from the University of Glasgow and professional designations including CFA, FRM, and CAMS, he combines rigorous academic insight with a passion for fintech-driven transformation and collaborative, scalable business models.

Mustafa is a seasoned expert in financial services particularly through fintech, capital markets, digital finance, and web2/3 programs. 

He is a Co-Founder of PrimeX (Latvia co), a digital asset SaaS provider for financial services companies; Co-Founder of  KOOP Ventures (Turkish co), a community enabler and startup accelerator of financial innovation and technology programs in Turkey and around. He is also the Chairman of FintechPark (Estonian co), an advisory boutique for financial innovation and M&A services in EMEA. He is one of the two founders of Istanbul Fintech Week, a global gathering of technology, innovation, and startup practitioners in banking, payments, insurance, and capital markets. He is currently a board member to Embafinans Credit Union and Cuzdan QSC Payment Company (Azerbaijan). He has spoken at a large number of events and conferences around the world on startups, fintech and innovation. The most recent ones are Latvia Fintech Forum and Baku Fintech Forum. He is an ambassador to Global Blockchain Business Council (NYC). 

Lauris is firm believer in blockchain technology, and employs blockchain applications to shape the future of token economy. Lauris is CEO & co-founder of Upwood.io a real world forest tokenization platform and is actively engaged in creating security token offering projects. He believes that in the future humanity will prioritize sustainable capital growth and the time to act is now!

Sandra is the Head of Compliance Team within AML Department in Latvijas Banka, with over 15 years of experience in AML compliance across both the private and public sectors. She leads a team of experts responsible for AML off-site supervision of market participants, including licencing, risk assessment, development of guidance to market participants etc.

Ričards has more than 20 years of experience in the IT sector. He has managed departments and branches of public institutions as well as various IT companies, where he implemented major IT projects including software audits, technology transformation, and various IT system development projects. Since 2015, Ričards has been active in the field of artificial intelligence, successfully implementing several large-scale artificial intelligence, machine learning, and computer vision projects. He has extensive experience in Agile project management.

Working on Artificial Intelligence products that give people super-powers. 
Entrepreneur, conference speaker, scientist.
See more at http://asya.ai
See my previous research, software & robots at http://yellowrobot.xyz 
Heading regional data science community in Latvia https://www.facebook.com/groups/1517813685191022/

 Agneta is a Senior Associate with Sorainen Finance & Insurance practice group in Latvia. Agneta’s primary areas of expertise and interest are fintech and crypto, as well as finance disputes. Agneta also leads the Startups Sector Group for Sorainen Latvia.

Agneta combines transactional work with participation in dispute resolution. This covers a wide spectrum of legal matters including:

• regulatory issues (fintech and other financial institution licensing and assistance in the relationship with the regulator);
• finance transactions (credit and security agreements);
• legislative initiatives & cooperation within the ecosystem such as Fintech Latvia Association and Latvian Blockchain Association;
• dispute resolution cases involving finance and insurance-related issues;
• ESG and sustainable finance.

I’m a company builder. Since selling my first company - online consumer lending group Avafin, in 2020, I’ve started multiple companies in fintech which do a combined revenue of over EUR 200mil a year. My job is to look for new products, markets and great CEOs.

Holders is an advanced digital financial ecosystem that seamlessly integrates non-custodial wallets with Visa debit cards, bank card issuers, KYC/KYT, AML/CFT services, and crypto exchanges. With Holders, users create decentralized crypto accounts linked to Visa debit cards, allowing  global spending,  online purchases, and  SEPA/SWIFT transfers—all while retaining full control over their assets. Each transaction is managed through smart contracts, protecting assets in non-custodial wallets and ensuring funds remain secure, transparent, and blockchain-based.

Tech visionary, philanthropist, angel investor and Co-founder/CTO at Gravity Team - Crypto market maker, liquidity provider and one of the leading crypto trading firms in the world. Kriss is a seasoned entrepreneur and software developer with 16 years of experience. 
 

I have a wealth of experience in cross-border ecommerce and logistics. Having worked in the industry in different roles and companies. Ranging from last mile logistics, Customs brokerage, Compliance and now Fintech. 

Based at Stockholm, Sweden Amartya brings over 15 years of experience in the financial services industry, specializing in Cross Border Payments and Business Banking. Before joining Mastercard, he played a pivotal role at IDFC FIRST Bank in India, where he spearheaded the development of the bank's Cross Border Payment Business from the ground up within the Retail Banking Division.

With extensive sales & management experience within the financial industry, Sofian specializes in commercial expansions and scaling up businesses. Sofian is the CEO of Nexpay, an Electornic Money Institution which provides banking services for digital businesses.

Wealth of management experience, having worked at well-known companies such as Amazon and Caterpillar. In 2017, he joined the blockchain industry and has since focused on product development, strategy, and implementation. Recognized as one of the leading thought leaders in Latvia, raising awareness about blockchain technology and its potential through webinars and other educational events. 

Currently, working as the Web3 Project Lead at airBaltic, where he is implementing new blockchain solutions as for example Planies NFT for the aviation industry to enhance the customer experience.

Supported Fortune 500 Global with data consulting, development, and training. Led multi-million-euro projects. Ex-Accenture data and analytics manager, and innovation lead.

Senior legal advisor of Latvijas Banka. She is an expert in the field of payments and electronic money, as well as in various innovative financial services. Guna is one of the initial creators of Latvia regulator's Innovation Sandbox and specializes in the legal and compliance aspects of innovative financial services, consulting on extraordinary financial service solutions. Guna is an expert in various fields of financial law, which allows her to find suitable solution to every business case. Guna was the EU Council negotiator in the PSD2 trilogues, she also participated in the transposition of the PSD2 into national legislation and now is gearing up to tackle the Open Finance package. She has also been a guest speaker in various conferences and forums in Latvia and abroad (FKTK Dialogs, Payment Cards Conference, EU and Taiwan Consumer Protection Seminar on Online Transactions, FinReg).

Eriks Petersons is the CEO of LIBERNETIX, a financial technology company. With a background in digital transformation and operational leadership, Eriks has led organizations through major technological shifts. His experience managing large teams and multi-million euro projects helps him guide LIBERNETIX in delivering innovative fintech solutions while shaping the company’s long-term strategy.

Olga Žorova is a communications expert with nearly a decade of experience across industries such as pharma, IT, fintech, retail, and HoReCa. With experience in both agency and in-house roles, Olga offers a broad perspective on strategy, social media, and communication.
As Communications Director at FindaNode, Olga develops effective strategies that strengthen brand presence and deliver clear, measurable outcomes. She works closely with C-level executives & entrepreneurs on personal brand development, helping them shape authentic messaging that resonates within their industries.
Her focus is on crafting tailored communication strategies that drive client growth and foster long-term engagement. Olga’s work centers on building meaningful connections between brands and their audiences, creating strategies that not only support business success but also build lasting trust.

With over 3 years of experience in Marketing, Sales, and Service, working with Salesforce and SAP solutions like Emarsys, Jekaterina has been instrumental in developing innovative solutions that align with business goals. As a consultant, she helps clients maximize the potential of SAP Emarsys, ensuring both efficiency and full system utilization. Jekaterina is passionate about driving impactful customer experiences through technology—just as she enjoys driving sports cars.

Ugis Springis, CEO and co-founder of an IT company specializing in solutions for the insurance industry, brings 30 years of experience in technology. With a background in software engineering and an MBA, he combines technical expertise with business insight to solve complex challenges. Over the past 16 years, he has focused on the insurance sector, developing core management systems tailored to industry-specific needs. Recently, he has centered his efforts on leveraging AI to enhance efficiency for both customers and internal operations at Proof IT. An avid sailor and competitive sail racer, Ugis blends his passion for innovation with a drive for precision and excellence.

Piotr is New Markets Lead at the European Payment Initiative (EPI), following developments in potential new markets, as well as establishing and maintaining relations with key players at both the European and local level. He also leads regular updates of EPI’s Market Expansion Strategy. 

In managing key expansion projects and coordinating proposals for new markets to join EPI, he conducts bilateral meetings with banks, acquirers, banking associations, and central banks, while supporting the negotiation and validation of new market onboarding plans. 

Before joining EPI, Piotr worked across the financial sector in insurance (Achmea), banking (ING), software development (Opera), and payments (BLIK). He was involved in the development and launch of web and app-based products around the world, from London to Manila. 

Piotr completed the executive program at Stanford Graduate School of Business in 2022, holds a postgraduate degree from University of Tartu (MA 2012) and undergraduate degree from Warsaw University of Technology (BA 2010).

He is actively involved in mentoring young professionals as EPI works to help build the first truly pan-European payment scheme. 

Kristaps, co-founder of Ervy, is passionate about the transformative power of Generative AI. He is dedicated to exploring how AI can redefine corporate learning and enhance workplace efficiency, applying this vision at Ervy to improve how organizations learn and retrieve information.

Jānis, a CEO at NESS and a seasoned speaker with over 12 years of experience in digital communication, is passionate about discovering new solutions. Jānis and his team at NESS are known for setting future standards. His forward-thinking approach brings knowledge and practical insights to enhance business communication and drive success in today's competitive landscape.

Gustavs is an entrepreneur with over a decade of experience which established the eCOMHUB growth platform. He believes that exchanging experiences and knowledge among professionals in the industry is essential for growth. For five years, Gustavs has been diligently building a top-notch sales team through the ecomhub.agency brand, which has already assisted various e-commerce companies worldwide in reaching their target customers. Gustavs aims to construct a modern team that can achieve objectives and goals while preserving the individuality and freedom crucial to individuals.

Banking professional with 30+ years of experience. Formerly Bank of America Merrill Lynch, Credit Agricole and Raiffeisen International. AI enthusiast and Digital Transformation expert.

Eleonora Bušmane-Zvaigzne is the Chief Supervisory Expert at Latvijas Banka, where she leads market innovation support tools, including the Innovation Hub and Regulatory Sandbox. Eleonora Bušmane-Zvaigzne has a robust background in commerce, payments, and financial technology solutions. Her expertise has been instrumental in executing Latvia's Fintech Strategy 2022, achieving a significant milestone by facilitating SEPA access for non-bank PSPs.

In her role as Fintech Supervisor, Eleonora Bušmane-Zvaigzne oversees compliance and regulatory implementation across critical areas, including PSD2 supervision, MiCA, the AI Act, and the Instant Payment Regulation. Known for her client-centric approach, she continues to advance Latvia's fintech ecosystem by fostering collaboration and regulatory clarity that empowers innovation in financial services.

Martins is a passionate advocate for digital transformation, dedicated to helping both public and private organizations transition to paperless operations and streamline their processes through automation. He works to enhance the value of services that handle millions of transactions daily. Martins plays a key role in next-generation eID solutions, aiming to broaden adoption and elevate digital authentication to new heights.

Martins is a seasoned entrepreneur and product leader in the software technology space. Over the past decade, he has been leading the product team at Sonarworks, developing industry-leading software solutions for both music creators and listeners. Sonarworks’ creator products are now used in over 200,000 studios worldwide and have earned multiple tech awards for their innovation. Additionally, its consumer-facing technology has been integrated with leading consumer audio products, further expanding the company’s global reach. With the rise of AI, Sonarworks is excited to explore possibilities that unlock new potentials for music creators, positioning the company at the forefront of music tech innovation.

Chris Scheuermann leads the relationship management with the German member banks and supports them to on their way to launch wero.

With over 20 years of experience in the payment and banking industry, Chris Scheuermann is supporting the German banks and their acquirerers with the successful launch of the new European digital wallet solution wero. Prior to joining EPI, he lead the DACH and Dutch markets for the british open banking provider Yapily. Before that, he was heading the sales and account management teams on a pan-european level at figo and finleap connect (today Qwist). His time at PayPal provided him experience in Payments and eCommerce. The beginning of his carrer in the banking and payment industry was with Star Finanz, a software provider for online banking solutions that is part of the German savings banks organisarion.

Jason Li is the Global Head of Sales & Business at NeX Network, with over a decade of experience in e-commerce gateway logistics solutions. At CCL, he managed multimillion-pound contracts and developed a strong reputation for exceeding client expectations. Jason is known for his customer-centric approach and effective communication, particularly in cross-cultural settings, which has expanded the company's global reach. He holds an MBA from Loughborough University and is passionate about fitness and wellbeing. As a leader at NeX, he is committed to driving innovation and fostering strategic partnerships.

Elena Srebnija is a Senior Supervision Expert at the Latvijas Banka, where she plays a key role in implementing the Markets in Crypto-Assets (MiCA) framework. Elena oversees both onsite and offsite supervision of Crypto-Asset Service Providers (CASPs), ensuring compliance with regulatory standards in a rapidly evolving sector. Prior to this, she was working in Swedbank’s AML unit, where she led anti-money laundering (AML) initiatives across the Baltic region. Her responsibilities included overseeing AML compliance, developing risk management programs, and leading workshops and training sessions. With a decade in the banking sector and certifications from the ACAMS in both Certified Anti-Money Laundering (CAMS) and Cryptoasset Anti-Financial Crime (CCAS) certificates , Elena brings deep expertise in financial crime prevention and regulatory compliance.

Gabriel combines deep listening with a mission to bring value to the Fintech sector. With a solid background in economics from the University of Economy in Bratislava and specialized studies in Corporate Finance and Business in Riga, he brings a wealth of knowledge to his role. Over the last nine years based in the Baltics, Gabriel has been instrumental in guiding fintech companies through innovation, leveraging the latest technological standards. His partnership with DECTA underscores a shared commitment to advancing the fintech industry according to the latest technological standards.
 

I’ve been in PPC for over a decade, with a mixed focus on both lead generation and ecommerce. I currently run 94n Digital, a core team of 23+ talented individuals and we specialise in paid marketing, conversion tracking and data analysis.

We work primarily with ecommerce stores and financial institutions across the US, EU and UK and manage over $8m+ in ad spend annually across these markets.
 

I live in Riga and spend time doing adrenaline fueled activities in my spare time!

Julia Riml’s heart beats for digital marketing & AI. With a decade of experience in paid media, she has worked at top agencies in Germany and the UK, leading projects for major clients across e-commerce, fintech, and other industries, in multiple languages.

In her current role as Director of New Business at Peak Ace, she drives the development of innovative go-to-market strategies for new products and services. Julia focuses on building and nurturing strategic partnerships to expand the agency's service offerings and foster long-term growth. By anticipating market trends and implementing cutting-edge solutions, she aims to accelerate the agency’s success and deliver impactful results for clients worldwide. Julia's efforts contributed to making Peak Ace the highest-awarded agency in Europe. She also regularly represents Peak Ace at international conferences, contributing to the agency’s global reputation.

The Latvian Blockchain Association is setup to facilitate collaboration between all market participants and stakeholders in the Blockchain ecosystem.

It is designed to be an effective platform for members to engage with multiple stakeholders to find solutions to issues and to promote best practices in a collaborative, open, and transparent manner. It will represent the blockchain industry, uphold the integrity of its members, and support the building of relationships within the blockchain community, and collaborate with regional and as well as international blockchain organizations. 

During 7+ years in the payments industry, he has learned a lot about clients desires fulfilling roles in support, compliance, business analysis and now product ownership.  
Norberts spends his life delivering modern payment solutions to everyone starting from small e-commerce merchants to large financial institutions.

Marine Krasovska is banking and fintech professional with wide experience in financial sector working on leading positions in top Baltic banks: SEB, DNB, Luminor, related to lending and product and business strategy development. Ex-cofounder of Fintech startup. From 2020, Marine Krasovska worked as director of “Financial innovation department“ in Financial and Capital Market Commission and following the integration from 1 January 2023, she became head of “FinTech supervision department” in the Bank of Latvia with focus on: PI/EMI, crowdfunding and other FinTech companies’ supervision; development of Fintech environment; ICT risks’ supervision among financial sector, and implementation of SupTech and RegTech solutions, to make supervision process more modern and digital. Marine Krasovska holds a Master’s Degree in Finance from the University of Latvia, professional diploma in management from the Open University Business School (UK).

Expert in Real-World Asset tokenization, with experience in tokenizing the first real estate project in Scandinavia. Deep knowledge of tokenized financial instruments and regulations around tokenized securities. Skilled in assessing the pros and cons of different blockchains for tokenized securities. Leading expert on tokenized assets in the Nordics. Passionate about investing in real estate and digital assets.

Fintech professional and startup founder. Formerly CEO of UK fintech.  20 years of experience with Citi and Raiffeisen International.

Normunds is an accomplished sales and marketing professional with extensive experience in digital marketing and client management. His diverse background also includes editorial work, media production, and copywriting, highlighting his adaptability and passion for driving innovation across industries.

PPC is everything I do 24/7. Google, Meta and Amazon Ads are my chosen channels. 
My career in PPC spans over a decade; I started working in PPC in 2013. Although I am Italian, I started my career in the UK, where I moved straight after my university studies, then moved to Spain where I started working remotely with 94N.

A skilled client relationship manager with expertise in CRM, digital campaign optimization, and onboarding strategic business clients across multiple platforms. Strong in public relations, social media content creation, and marketing strategies, with a focus on scalable account management and proactive client communication.