Main Stage

Opening Speeches

DECTA

Mastercard

KPMG

Main Stage

Mastercard's Vision and How To Get There

Johanna Elvinsson

Head of Strategy, Public Sector & ESG at Mastercard Northern Europe
Main Stage

How to Burn €2.5 Million in 5 Years Building a Custom Payment System to Scale Your Global Online Business

Learn the real costs and insights from Norberts Millers’ 5-year journey building a global custom payment system from scratch.

Norberts Millers

Product Owner at DECTA
MAIN STAGE

The Art of Storytelling in B2B Software

Learn how to connect a simple customer need to your overly complicated SaaS solution — through a good story.

Jane Leung

Product Marketing Manager at UX Cam
Activity Stage

Corporate Culture in Fintech

Konstantins Margolis

Co-Founder at Libernetix
MAIN STAGE

Plastic or Not? The Future of Physical Cards

Learn how physical payment cards can drive growth, boost brand loyalty, and enhance customer satisfaction in today’s digital world.

Tapio Vailahti

Head of Innovation & Development, Card Personalization at Tietoevry Banking
Activity Stage

Unlocking the Power of Attributes

Explore verifiable credentials in the EUDI wallet with live audience input and real-world use cases.

Martins Avens

Service consultant at SK ID Solutions
MAIN STAGE

From Legal Hurdles to FinTech Triumphs: Navigating the Path to Multimillion-Pound Deals

Karan Johal

Payments Expert and FinTech Growth Leader
Main Stage

Panel Discussion: Unlocking Growth in Payments: Overcoming Today’s Challenges and Building Tomorrow’s Solutions

Saulius Racevicius

Member of Board at LT Fintech Hub

Dr Kelly Fenech

Partner at MK Fintech Partners

Eriks Petersons

CEO at LIBERNETIX
Activity stage

How I Made 1 Million in 100 Days with My Newest Online Store

Gustavs Gotauts

eCommerce Entrepreneur & Mentor

Lunch Break

Zone 1: Time to Upgrade CRM: Discover How SAP AI Can Maximize Your Customer Lifetime Value

Discover the evolution of CRM and see how AI is transforming customer relationships with automation, smarter decision-making, and live demonstrations!

Pavels Koliskins | CCO at Pearl Latvija

Jekaterina Velika | SAP Emarsys Developer at Pearl Latvia

Zone 2: ⁠AI Automations for Contact Centers 

Practical workshop to set up omni-channel automation for customer service email and chat agents.

Evalds Urtans | Founder, AI Researcher at Eldigen, Asya.ai, Pitch Pattern

Zone 3: Cross-Border Payments: Role of Advanced Networks in Enhancing Customer Experience in B2B Flows

How will your company benefit from democratization of access to the global financial infrastructure?

Tuomas Autero | Director - Transfer Solutions at Mastercard Northern Europe

Amartya Biswas | Manager - Transfer Solutions at Mastercard Northern Europe

Main Stage

Public-Private Partnerships Driving Digital Economy Innovation in Northern Europe

Johanna Elvinsson

Head of Strategy, Public Sector & ESG at Mastercard Northern Europe

Donara Barojan-Vera

Head of Government Engagement for the Baltics and Finland at Mastercard
Activity Stage

Real-Time Cross-Border Payments on Stage (Live!)

Join Chris and Piotr for a live demo of cross-border Wero payments, featuring real-time transactions across EU banking apps.

Piotr Jan Pietrzak

New Markets Lead at European Payment Initiative

Chris Scheuermann

Country Relationship Management Lead at EPI
MAIN STAGE

Steering the Future: Digital Banking Solutions for Evolving Financial Needs

Explore DECTA’s digital banking solutions with Gabriel Stefanak, covering crypto, AI, and scalable strategies for modern financial transformation.

Gabriel Stefanak

Payments Expert, DECTA
MAIN STAGE

Behind the Swipe: How Security Awareness Impacts Us All

Cecilie Fjellhøy

Spokesperson & Activist from Tinder Swindler Netflix Documentary
Activity stage

Enhancing Cross-Border eCommerce Efficiency Through Integrated Global Logistics and Payment Solutions Powered by Fintech

Discover how integrating logistics and fintech-powered payment solutions boosts cross-border eCommerce efficiency and enhances the customer experience.

Jason Li

Global Head of Business Development at NeX eCommerce Hub

Martijn Schneider

CCO at Plusius
Main Stage

Beyond Business: The Personal Journey of Purposeful Entrepreneurship

Lotte Tisenkopfa-Iltnere

Co-Founder at Madara Cosmetics
Activity stage

The Blueprint to Succesful Digital Marketing Campaigns

Join the Manoro team for an interactive session to assess your paid digital marketing strategy and receive a tailored blueprint for future campaign success.

Normunds Vucans

Strategist, Data Analyst at Manoro

Intars Jomants

Performance Wizzard at Manoro
MAIN STAGE

Trends VS Reality in Digital Communication

Jānis explores digital communication's untapped potential for boosting sales and customer care, highlighting trends and future tech like RCS.

Janis Karans

CEO at NESS Solutions
MAIN STAGE

E-commerce in The Next Economy - How Click to Pay as a New Industry Standard Can Help Merchants Boost Conversion & Security

Mikko Kairtamo

Head of Finland and Baltic regions for Merchant & Corporates at Mastercard
Main Stage

Balancing The Value for The User With City Compliance - Case of Bolt's Micromobility

Discover how a collaborative approach, powered by AI, improved e-scooter safety and parking ecology in urban areas, moving beyond the limitations of heavy regulation.

Mikhails Shcheglovs

Group Product Manager at Bolt

Business Speed Dating Session

Move from table to table with two minutes to introduce yourself, exchange business contacts, and spark new connections!

All Attendees are Welcome to Join

Evening Cocktail Party at Hanzas Perons!

Main Stage

Opening Speech

Main Stage

Panel Discussion: Tokenization of Real World Assets

Lauris Borodovskis

CEO at Upwood

Kristaps Cuders

CEO & Co-founder at Coreestate

Matiss Ansviesulis

Founder of FU Capital
Main Stage

Panel Discussion: The Impact of Blockchain Technology on Traditional Banking and Financial Services

Dr Kelly Fenech

Partner at MK Fintech Partners

Kriss Pujats

Co-Founder and CTO at Gravity Team
Activity stage

Data and AI-Powered Leadership: Optimizing Real-Time Decision-Making

Make real-time decisions in data-driven scenarios and discover how AI tools can optimize outcomes in this interactive session.

Ana Tralle

Founder and CEO at ANATEQS
Main Stage

Case in Point: airBaltic's Leap into Web3 Loyalty

Discover how airBaltic is transforming customer loyalty with Web3 technology, creating a secure, engaging, and future-ready rewards program that redefines the travel experience.

Arturs Garais

Web3 Project Lead at AirBaltic
Main Stage

The First 15 Years Since Bitcoin's Inception: Explore The Key Developments and Milestones in The Early Years of Crypto Adoption

Gain insights from one of the early adopters of Bitcoin and an expert in crypto solutions

Armin van Bossto (Konjalic)

Founder at deBLOCKING
Activity stage

Fintech Growth Strategies: White Label Core Banking Software, In-House, or Hybrid?

Dive into the pros, cons, and key factors of using White Label Core Banking, building in-house, or hybrid solutions to help fintechs scale strategically.

Aleksandrs Novozenovs

Co-CEO, Co-Founder at Crassula

Dr. Alexander Suhobokov

Senior Vice President, Fintech Solutions at Dukascopy

Sofian Berrahal

CEO at Nexpay
Main Stage

Panel Discussion: Latvia - Emerging as a MiCA Licensing Powerhouse

Agneta Rumpa

Senior Associate at Sorainen

Marine Krasovska

Head of Fintech Supervision Department at The Bank of Latvia

Mustafa Baltaci

CEO, Cofounder at Primex
Activity Stage

Cut Through the AI Crap: Create a LinkedIn Brand That Actually Matters

This session covers the essentials of building a standout LinkedIn brand, from creative content and storytelling to authentic engagement.

Olga Zorova

Communications Director at FindaNode

Lunch Break

Zone 1: Transforming Fraud & AML Prevention by Use of AI technology
 

During this session, you will learn about how Mastercard is making use of the latest AI technology to prevent financial crime and identify network fraud.

Tanja Wesén | VP Security Solutions at Mastercard Northern Europe

Alberto López González | VP, Security Solutions Product Lead

Zone 2: Deep Dive into NFT Management

Hands-on SAP NFT Management workshop: Learn to create, launch, and automate your NFT collections with expert guidance and Q&A.

Sven Haiges | Tech Strategist, SAP CX Intelligence & Incubation at SAP

Zone 3: Moments of Clarity: Insights for Thriving in E-commerce & Lead Generation

Addressing 2025's top eCommerce challenges with real solutions for cost-cutting, customer experience, and data-driven growth.

Simone Paridini | Cofounder, Head of Ecommerce at 94n Digital

Alex Tkacovs | Founder, CEO at 94n Digital

Main Stage

B2Me – AI-Driven Omnichannel Experiences

Customers increasingly expect personalized treatment across all channels. SAP Emarsys embraces this omnichannel vision, leveraging data to deliver seamless and tailored experiences to each customer.

Darron Gregory

Solutions Director EMEA at SAP Emarsys
Activity Stage

Who Will Automate my Learning?

"All learning is about experience, everything else is just information" Albert Einstein

Vladimirs Ivanovs

Optimus Prime of the agiletransformer.com team
MAIN STAGE

The Future AI Takeover - Navigating Legal and Technical Boundaries

Renate Strazdina

National Technology Officer Central Europe and Central Asia at Microsoft
Activity Stage

Licensing QA - Insights from the Bank of Latvia

This session offers essential insights for navigating the regulatory landscape and leveraging emerging technologies in the financial sector.

Guna Janelsiņa

Senior Legal Advisor at Latvijas Banka

Eleonora Bušmane-Zvaigzne

Chief Supervisory Expert at Latvijas Banka

Elena Srebnija

Senior Supervision Expert at the Latvijas Banka
Main Stage

The Hidden Truths of AI in Business

Discover key insights on launching an AI journey, from challenges to successes, and learn how AI empowers employees to boost efficiency and growth.

Kristaps Vergins

Co-Founder at Ervy
Main Stage

AI-Powered Business Growth: Practical Strategies for Business Leaders

In this session, we will demystify AI for business leaders, sharing practical, real-world strategies to harness its potential.

Sergey Jermakov

COO, Co-Founder at Graip.AI
Activity stage

Non-Custodial Payment Cards. Why, How, When?

Explore the future of payments with non-custodial cards, offering blockchain security and full user control.

Egor Avertisov

CBDO, CoFounder at Holders.io
Main Stage

Who Owns AI Generated Content?

Artificial intelligence has become a part of our daily lives, and now it’s transforming the way we do business. From automating tasks to generating content, we all use different AI tools. But this raises an important question: who really owns AI generated content?

Una Petrauska

Managing Partner, Attorney at KPMG Latvia
Acitivity Stage

AI Chatbots and the Battle for Brand Visibility: What’s Your Share of Voice?

Discover how to monitor and optimize your brand’s AI visibility in chatbots and assistants with real-time insights and strategies from Julia’s interactive session.

Julia Riml

Director New Business at Peak Ace AG
Main Stage

Personalized Shopping Experiences in an AI-Driven World

Explore how AI tools are reshaping eCommerce and how Printful uses data to simplify decision-making for global merchants.

Niks Evalds

Head of Product at Printful
MAIN STAGE

Generative AI: Practical Implementation in Fintech Compliance

Roman Zilber

CEO and CoFounder at Interpid Fox

Deniss Skokovs

CPO and co-founder
Activity Stage

NFT Treasure Hunt: Exploring Digital Collectibles in the Real World

Collect all 4 NFTs at ECOM'21 by scanning participating booth QR codes for a chance to win in our the raffle!

airBaltic

SAP

Main Stage

Panel Discussion: AI in Making Autonomous Business Decisions Based on Real-time Data

Martins Popelis

Co-Founder, CPO at Sonarworks

Inese Lazdovska

Management Board Member at Mintos

Ugis Springis

Insurance IT solutions, Core Insurance management at Proof IT

Let's celebrate - After Party at the iconic Soda Club!

10:00 - 10:20 - Wednesday 27 November - Main Stage

Opening Speeches

DECTA

Mastercard

KPMG

10:20 - 10:40 - Wednesday 27 November - Main Stage

Mastercard's Vision and How To Get There

Johanna Elvinsson

Head of Strategy, Public Sector & ESG at Mastercard Northern Europe
10:40 - 11:00 - Wednesday 27 November - Main Stage

How to Burn €2.5 Million in 5 Years Building a Custom Payment System to Scale Your Global Online Business

Norberts Millers

Product Owner at DECTA

In this session, Norberts Millers from DECTA reveals the journey of creating a global payment infrastructure, from a single acquirer setup to full orchestration. He’ll share key insights into scaling, managing risks, and optimizing payments through advanced routing, AI fraud prevention, and adaptive 3DS. A must-see for those looking to understand the real costs and rewards of building a custom payment system.

11:00 - 11:20 - Wednesday 27 November - MAIN STAGE

The Art of Storytelling in B2B Software

Jane Leung

Product Marketing Manager at UX Cam
11:00 - 11:30 - Wednesday 27 November - Activity Stage

Corporate Culture in Fintech

Konstantins Margolis

Co-Founder at Libernetix
11:20 - 11:40 - Wednesday 27 November - MAIN STAGE

Plastic or Not? The Future of Physical Cards

Tapio Vailahti

Head of Innovation & Development, Card Personalization at Tietoevry Banking

In this presentation, you will discover how your bank can harness the power of physical payment cards to drive growth and customer satisfaction. Tapio will explore why physical payment cards remain crucial in today's digital world. He will also discuss how banks can leverage this last physical touchpoint to enhance brand marketing, differentiate themselves, and better meet consumer needs. 

11:30 - 12:00 - Wednesday 27 November - Activity Stage

Unlocking the Power of Attributes

Martins Avens

Service consultant at SK ID Solutions

A brief introduction will be provided on attributes, also known as verifiable credentials, within the context of the EUDI wallet to introduce to the audience what an attribute is. Following this, the audience will be invited to interactively share the types of attributes they personally hold, with the results displayed on a large screen. Using the list of collected attributes, the speaker will draft real-world use cases and practical application, showcasing how organizations can incorporate these results into their daily operations.

11:40 - 12:00 - Wednesday 27 November - MAIN STAGE

From Legal Hurdles to FinTech Triumphs: Navigating the Path to Multimillion-Pound Deals

Karan Johal

Payments Expert and FinTech Growth Leader
12:00 - 12:30 - Wednesday 27 November - Main Stage

Panel Discussion: Unlocking Growth in Payments: Overcoming Today’s Challenges and Building Tomorrow’s Solutions

Saulius Racevicius

Member of Board at LT Fintech Hub

Dr Kelly Fenech

Partner at MK Fintech Partners

Eriks Petersons

CEO at LIBERNETIX
12:00 - 12:30 - Wednesday 27 November - Activity stage

How I Made 1 Million in 100 Days with My Newest Online Store

Gustavs Gotauts

eCommerce Entrepreneur & Mentor
12:30 - 13:30 - Wednesday 27 November

Lunch Break

13:30 - 14:30 - Wednesday 27 November

Zone 1: Time to Upgrade CRM: Discover How SAP AI Can Maximize Your Customer Lifetime Value

Pavels Koliskins | CCO at Pearl Latvija

Jekaterina Velika | SAP Emarsys Developer at Pearl Latvia

Explore the revolution of CRM from traditional systems to today’s state.  Uncover how AI is revolutionizing CRM by automating interactions and enhancing decision-making.  Get ready for practical use-cases and real (live) AI demonstrations!

13:30 - 14:30 - Wednesday 27 November

Zone 2: ⁠AI Automations for Contact Centers 

Evalds Urtans | Founder, AI Researcher at Eldigen, Asya.ai, Pitch Pattern

Practical workshop to set up omni-channel automation for customer service email and chat agents; Fully automate staff training agents; Automated marketing agents; Automated webshop content agents. Also includes an introduction to RAG (Retrieval Augmented Generation) systems to enable LLMs (Large Language Models) to work with private business data in a secure environment, even on-premises.

13:30 - 14:30 - Wednesday 27 November

Zone 3: Cross-Border Payments: Role of Advanced Networks in Enhancing Customer Experience in B2B Flows

Tuomas Autero | Director - Transfer Solutions at Mastercard Northern Europe

Amartya Biswas | Manager - Transfer Solutions at Mastercard Northern Europe

Tuomas and Amartya will be leading a discussion on the fast-evolving cross-border payments landscape with the audience. The purpose of the session is to share experiences on current challenges and emerging opportunities in this space for Baltic and Nordic companies. How will your company benefit from democratization of access to the global financial infrastructure?

14:40 - 15:00 - Wednesday 27 November - Main Stage

Public-Private Partnerships Driving Digital Economy Innovation in Northern Europe

Johanna Elvinsson

Head of Strategy, Public Sector & ESG at Mastercard Northern Europe

Donara Barojan-Vera

Head of Government Engagement for the Baltics and Finland at Mastercard
14:45 - 15:30 - Wednesday 27 November - Activity Stage

Real-Time Cross-Border Payments on Stage (Live!)

Piotr Jan Pietrzak

New Markets Lead at European Payment Initiative

Chris Scheuermann

Country Relationship Management Lead at EPI
15:00 - 15:20 - Wednesday 27 November - MAIN STAGE

Steering the Future: Digital Banking Solutions for Evolving Financial Needs

Gabriel Stefanak

Payments Expert, DECTA

Gabriel Stefanak from DECTA presents essential digital banking solutions to meet evolving financial demands. Covering crypto integration, AI, cloud computing, and core features like onboarding and payments, this session explores how DECTA’s end-to-end solutions drive speed, security, and scalability. Discover strategies for in-house vs. outsourced development and the benefits of DECTA’s white-label options for seamless digital transformation.

15:20 - 15:50 - Wednesday 27 November - MAIN STAGE

Behind the Swipe: How Security Awareness Impacts Us All

Cecilie Fjellhøy

Spokesperson & Activist from Tinder Swindler Netflix Documentary
15:30 - 16:00 - Wednesday 27 November - Activity stage

Enhancing Cross-Border eCommerce Efficiency Through Integrated Global Logistics and Payment Solutions Powered by Fintech

Jason Li

Global Head of Business Development at NeX eCommerce Hub

Martijn Schneider

CCO at Plusius

This presentation explores how integrating logistics and global payment solutions, powered by Fintech, can significantly enhance cross-border eCommerce efficiency. By examining key innovations and real-world applications, we’ll demonstrate how seamless coordination between logistics and payments improves customer experience and simplifies international trade. Attendees will gain insights into overcoming the unique challenges of global eCommerce through strategic integration.

15:50 - 16:10 - Wednesday 27 November - Main Stage

Beyond Business: The Personal Journey of Purposeful Entrepreneurship

Lotte Tisenkopfa-Iltnere

Co-Founder at Madara Cosmetics
16:00 - 16:30 - Wednesday 27 November - Activity stage

The Blueprint to Succesful Digital Marketing Campaigns

Normunds Vucans

Strategist, Data Analyst at Manoro

Intars Jomants

Performance Wizzard at Manoro

During this interactive presentation, Manoro team will ask you a few questions to provide a comprehensive and detailed look on your current paid digital marketing strategy status. This will then be used to provide you with a clear blueprint with specific steps to take on how to boost your future marketing campaigns.

16:10 - 16:30 - Wednesday 27 November - MAIN STAGE

Trends VS Reality in Digital Communication

Janis Karans

CEO at NESS Solutions

In his presentation, Jānis will provide valuable insights into the realities of digital communication, drawing from his day-to-day interactions with businesses. He will highlight the untapped potential available to enhance sales and customer care, offering guidance on how to identify and leverage these opportunities to reach our goals. Additionally, Jānis will discuss current communication trends and explore emerging technologies, including RCS (Rich Communication Services), to equip us with a forward-looking perspective.

16:30 - 16:50 - Wednesday 27 November - MAIN STAGE

E-commerce in The Next Economy - How Click to Pay as a New Industry Standard Can Help Merchants Boost Conversion & Security

Mikko Kairtamo

Head of Finland and Baltic regions for Merchant & Corporates at Mastercard
16:50 - 17:10 - Wednesday 27 November - Main Stage

Balancing The Value for The User With City Compliance - Case of Bolt's Micromobility

Mikhails Shcheglovs

Group Product Manager at Bolt

Heavy regulations benefit no one - neither the city, nor the user and the business. An alternative paradigm is to build a collaboration. A case study on how we leveraged AI to improve the safety and parking ecology for e-scooters in our cities of presence.

17:15 - 18:45 - Wednesday 27 November

Business Speed Dating Session

All Attendees are Welcome to Join

Join us for Business Speed Dating, a fast-paced networking session where participants from various companies will have the chance to connect and exchange business contacts. In just two minutes per table, you'll introduce yourself, share your details, and then move on to the next person, maximizing networking opportunities in a short time. It’s a fun, efficient way to meet potential partners, clients, or collaborators and build connections that can drive future business.

18:30 - 2:00 - Wednesday 27 November

Evening Cocktail Party at Hanzas Perons!

10:00 - 10:10 - Thursday 28 November - Main Stage

Opening Speech

10:10 - 10:40 - Thursday 28 November - Main Stage

Panel Discussion: Tokenization of Real World Assets

Lauris Borodovskis

CEO at Upwood

Kristaps Cuders

CEO & Co-founder at Coreestate

Matiss Ansviesulis

Founder of FU Capital
10:40 - 11:10 - Thursday 28 November - Main Stage

Panel Discussion: The Impact of Blockchain Technology on Traditional Banking and Financial Services

Dr Kelly Fenech

Partner at MK Fintech Partners

Kriss Pujats

Co-Founder and CTO at Gravity Team

Explore how blockchain technology is transforming traditional banking and financial services, from regulatory challenges and compliance to innovative tools driving industry innovation.

 

11:00 - 11:30 - Thursday 28 November - Activity stage

Data and AI-Powered Leadership: Optimizing Real-Time Decision-Making

Ana Tralle

Founder and CEO at ANATEQS

In this interactive session, you'll face real-life data scenarios requiring quick decisions, just like managers and C-level executives. Make your choices, then gain expert insights into how AI and data tools could optimize these decisions. Get practical tips, hints, and a showcase of powerful tools to elevate decision-making in real-world business situations.

11:10 - 11:30 - Thursday 28 November - Main Stage

Case in Point: airBaltic's Leap into Web3 Loyalty

Arturs Garais

Web3 Project Lead at AirBaltic
11:30 - 11:50 - Thursday 28 November - Main Stage

The First 15 Years Since Bitcoin's Inception: Explore The Key Developments and Milestones in The Early Years of Crypto Adoption

Armin van Bossto (Konjalic)

Founder at deBLOCKING
11:30 - 12:00 - Thursday 28 November - Activity stage

Fintech Growth Strategies: White Label Core Banking Software, In-House, or Hybrid?

Aleksandrs Novozenovs

Co-CEO, Co-Founder at Crassula

Dr. Alexander Suhobokov

Senior Vice President, Fintech Solutions at Dukascopy

Sofian Berrahal

CEO at Nexpay

This session, will explore strategic decision-making for fintechs poised for scaling: Should you rely on a third-party White Label Core Banking provider, build your own infrastructure, or adopt a hybrid approach? We'll examine the pros, cons, and key considerations of each path, focusing on speed to market, cost efficiency, control, scalability, and innovation potential. Real-world case studies will illustrate these options, guiding fintechs in making informed, strategic choices.

11:50 - 12:20 - Thursday 28 November - Main Stage

Panel Discussion: Latvia - Emerging as a MiCA Licensing Powerhouse

Agneta Rumpa

Senior Associate at Sorainen

Marine Krasovska

Head of Fintech Supervision Department at The Bank of Latvia

Mustafa Baltaci

CEO, Cofounder at Primex

Explore Latvia's pivotal role in the MiCA regulatory landscape, covering key insights on fintech regulation, supervision strategies, and innovations in digital finance. Discover how Latvia is shaping a modern, dynamic environment for financial growth and crypto advancement in Europe.

12:00 - 12:30 - Thursday 28 November - Activity Stage

Cut Through the AI Crap: Create a LinkedIn Brand That Actually Matters

Olga Zorova

Communications Director at FindaNode

In this session, I will guide you through the essentials of building a standout personal brand on LinkedIn. We’ll explore creative content strategies, storytelling, and how to engage beyond just posting—think comments, networking, and meaningful connections.

You’ll get practical tips on how to balance authenticity with strategy, and we’ll do a live LinkedIn profile audit with actionable feedback. Plus, I’ll share a list of AI tools to boost your LinkedIn game.

12:20 - 13:20 - Thursday 28 November

Lunch Break

13:20 - 14:20 - Thursday 28 November

Zone 1: Transforming Fraud & AML Prevention by Use of AI technology 

Tanja Wesén | VP Security Solutions at Mastercard Northern Europe

Alberto López González | VP, Security Solutions Product Lead

During this session, you will learn about how Mastercard is making use of the latest AI technology to prevent financial crime and identify network fraud. We will showcase a few of the Mastercard latest solutions. Presenting a success case in the UK where Mastercard's solution has enabled us to save £100 million annually by identifying instant payment fraud and scams. Finally, we will explain how Mastercard supports the ecosystem in identifying money laundering activities with a new solution already available.

13:20 - 14:20 - Thursday 28 November

Zone 2: Deep Dive into NFT Management

Sven Haiges | Tech Strategist, SAP CX Intelligence & Incubation at SAP

This workshop provides a hands-on exploration of SAP NFT Management. Participants will learn how to easily create an NFT collection, add it to a blockchain, and distribute it. The workshop will also cover integration with SAP Emarsys for styling NFT claim emails and automating NFT-related events. The goal is to provide a comprehensive overview and practical tips for using SAP's NFT Management solution to launch your own NFTs. There will also be time for a Q&A to get all your questions answered.

13:20 - 14:20 - Thursday 28 November

Zone 3: Moments of Clarity: Insights for Thriving in E-commerce & Lead Generation

Simone Paridini | Cofounder, Head of Ecommerce at 94n Digital

N94 Digital

Alex Tkacovs | Founder, CEO at 94n Digital

N94 Digital

We’re diving into key eCommerce challenges for 2025, from cutting warehouse costs and optimizing product mixes to enhancing customer experience and building brand trust. Our paid media strategies will cover ways to boost sales, leverage data insights, and manage rising CPCs. With real case studies, we’ll explore solutions at both business and product levels, including delivery improvements, forecasting, and data tracking to drive growth in an increasingly competitive market.

14:30 - 14:50 - Thursday 28 November - Main Stage

B2Me – AI-Driven Omnichannel Experiences

Darron Gregory

Solutions Director EMEA at SAP Emarsys

As customers are expected to be treated in a more personalized manner regardless in which channel. Therefore, SAP is going towards a Channel-less Vision, that dives into the data, that delivers a channel-less experience to the customer.  

14:30 - 15:00 - Thursday 28 November - Activity Stage

Who Will Automate my Learning?

Vladimirs Ivanovs

Optimus Prime of the agiletransformer.com team

We have to learn so many new things nowadays. Do we know how to take good care of ourselves? How to make learning stick?

Come to experience some neuroscience-based activities, and arm yourself with six principles of effective learning from the Training from the Back of the Room approach.

14:50 - 15:10 - Thursday 28 November - MAIN STAGE

The Future AI Takeover - Navigating Legal and Technical Boundaries

Renate Strazdina

National Technology Officer Central Europe and Central Asia at Microsoft
15:00-15:40 - Thursday 28 November - Activity Stage

Licensing QA - Insights from the Bank of Latvia

Guna Janelsiņa

Senior Legal Advisor at Latvijas Banka

Eleonora Bušmane-Zvaigzne

Chief Supervisory Expert at Latvijas Banka

Elena Srebnija

Senior Supervision Expert at the Latvijas Banka

Delve into crucial regulatory topics with the Bank of Latvia, including crypto asset regulation and licensing, current regulatory expectations, the implications of the upcoming Digital Operational Resilience Act (DORA) effective from January 2025, and the integration of AI in financial services. This session offers essential insights for navigating the regulatory landscape and leveraging emerging technologies in the financial sector.

15:10 - 15:30 - Thursday 28 November - Main Stage

The Hidden Truths of AI in Business

Kristaps Vergins

Co-Founder at Ervy

In this keynote, we'll uncover the essential truths every business should know before starting their AI journey. Highlighting both its triumphs and obstacles, we'll share practical insights from Ervy's experience in transforming corporate learning. Discover how AI equips employees with tools to boost efficiency and drive continuous improvement.

15:30- 15:50 - Thursday 28 November - Main Stage

AI-Powered Business Growth: Practical Strategies for Business Leaders

Sergey Jermakov

COO, Co-Founder at Graip.AI

In a rapidly evolving digital landscape, artificial intelligence is no longer a luxury -  it’s a necessity for businesses seeking to stay competitive and drive growth. In this session, we will demystify AI for business leaders, sharing practical, real-world strategies to harness its potential. Using Graip.AI powered use cases, we will demonstrate how AI can streamline operations, personalize customer experiences, and boost revenue, all while maintaining efficiency.
Whether you’re an AI novice or exploring advanced implementations, this session will provide you with the tools and inspiration to start leveraging AI for measurable business success.

15:40 - 16:00 - Thursday 28 November - Activity stage

Non-Custodial Payment Cards. Why, How, When?

Egor Avertisov

CBDO, CoFounder at Holders.io

Discover the advantages of non-custodial payment cards, merging blockchain security with traditional payment convenience. This session covers why they're essential, how they enhance user control, and when to integrate them into your payment strategy—straight from the experts at Holders. Ideal for those looking to innovate in fintech and digital payments.

15:50 - 16:10 - Thursday 28 November - Main Stage

Who Owns AI Generated Content?

Una Petrauska

Managing Partner, Attorney at KPMG Latvia

Artificial intelligence has become a part of our daily lives, and now it’s transforming the way we do business. From automating tasks to generating content, we all use different AI tools. But this raises an important question: who really owns AI generated content?


 

16:00 - 16:30 - Thursday 28 November - Acitivity Stage

AI Chatbots and the Battle for Brand Visibility: What’s Your Share of Voice?

Julia Riml

Director New Business at Peak Ace AG

As AI chatbots and assistants become the key middleman between consumers and brands, monitoring your brand’s share of voice has never been more essential. In this interactive session, Julia will guide you through the evolving landscape of AI brand monitoring, sharing fascinating findings from Peak Ace’s studies in the e-commerce and fintech sectors. Through real-time exercises and polls, you’ll discover whether your brand is visible in AI-powered conversations and explore strategies to track and optimise your brand’s presence across platforms like ChatGPT. Come ready for an interactive experience and leave with actionable insights for your brand’s AI visibility.

16:10 - 16:30 - Thursday 28 November - Main Stage

Personalized Shopping Experiences in an AI-Driven World

Niks Evalds

Head of Product at Printful

This session will explore the transformative power of AI in e-commerce, focusing on how Printful uses data to empower merchants with smart, intuitive decision-making tools. We'll look at real-world applications that personalize the customer experience and make the process of running an online store more efficient. 

16:30 - 16:50 - Thursday 28 November - MAIN STAGE

Generative AI: Practical Implementation in Fintech Compliance

Roman Zilber

CEO and CoFounder at Interpid Fox

Deniss Skokovs

CPO and co-founder
16:30 - 16:45 - Thursday 28 November - Activity Stage

NFT Treasure Hunt: Exploring Digital Collectibles in the Real World

airBaltic

SAP

Join the NFT Treasure Hunt for a chance to win big! Throughout the two days of ECOM'21, explore participating company booths to find QR codes linked to exclusive NFTs. Scan and collect all 4 NFTs by visiting each booth to complete your collection. Once you've gathered all 4, you’ll automatically enter a raffle to win a special prize! Open to all attendees, this is a fun way to engage with top companies, explore their offerings, and dive into the world of NFTs. Happy hunting!

16:50 - 17:20 - Thursday 28 November - Main Stage

Panel Discussion: AI in Making Autonomous Business Decisions Based on Real-time Data

Martins Popelis

Co-Founder, CPO at Sonarworks

Inese Lazdovska

Management Board Member at Mintos

Ugis Springis

Insurance IT solutions, Core Insurance management at Proof IT
17:30 - 00:00 - Thursday 28 November

Let's celebrate - After Party at the iconic Soda Club!

photo-pavels-koliskins-|-cco-at-pearl-latvija

Pavels Koliskins | CCO at Pearl Latvija

photo-jekaterina-velika-|-sap-emarsys-developer-at-pearl-latvia

Jekaterina Velika | SAP Emarsys Developer at Pearl Latvia

photo-evalds-urtans-|--founder-ai-researcher-at-eldigen-asyaai-pitch-pattern

Evalds Urtans | Founder, AI Researcher at Eldigen, Asya.ai, Pitch Pattern

photo-tuomas-autero-|-director---transfer-solutions-at-mastercard-northern-europe

Tuomas Autero | Director - Transfer Solutions at Mastercard Northern Europe

photo-amartya-biswas-|-manager---transfer-solutions-at-mastercard-northern-europe

Amartya Biswas | Manager - Transfer Solutions at Mastercard Northern Europe

All Attendees are Welcome to Join

photo-tanja-wesén-|-vp-security-solutions-at-mastercard-northern-europe

Tanja Wesén | VP Security Solutions at Mastercard Northern Europe

photo-alberto-lópez-gonzález-|-vp-security-solutions-product-lead

Alberto López González | VP, Security Solutions Product Lead

photo-sven-haiges-|-tech-strategist-sap-cx-intelligence-&-incubation-at-sap

Sven Haiges | Tech Strategist, SAP CX Intelligence & Incubation at SAP

photo-simone-paridini-|-cofounder-head-of-ecommerce-at-94n-digital

Simone Paridini | Cofounder, Head of Ecommerce at 94n Digital

N94 Digital

photo-alex-tkacovs-|-founder-ceo-at-94n-digital-

Alex Tkacovs | Founder, CEO at 94n Digital

N94 Digital